We build custom ROI calculators, assessments and interactive benchmark reports that turn the traffic you already have into booked calls — built around your data, matched to your brand, and yours to keep.
Gated ebooks are still the most-used B2B lead magnet and the worst-performing one. Download rates have fallen industry-wide as buyers tired of generic gated content. Tools that answer a question about someone's own business do the opposite — fewer raw leads, dramatically better ones.
Most-used format. Visitor trades an email for a file they rarely open.
Visitor gets a number about their own business — and hands over context your sales team can actually use.
Published 2026 industry benchmark ranges. Indicative, not a guarantee — we model your page honestly before you commit.
Different clients, different brands, different logic. Use them — they're the real builds, not screenshots.
Duplicates, dead emails and mistyped fields don't just annoy your reps — they burn pipeline. Built for a fictional data-quality platform.
The build: custom loss model, brand-matched, single embeddable file. Every assumption visible so a sceptical buyer trusts the number.
Built from a client's own dataset — 4,180 sending accounts, segmented by company size so buyers compare against teams like theirs.
The build: raw client export cleaned, segmented and modelled into percentile bands — then a front end that places any visitor inside it. No template tool can do this half.
Custom logic built around your actual value claim — not a template formula. Designed to your brand, embeds anywhere with one line, captures the fields your team uses. You own the code outright, no monthly fee.
You have proprietary data sitting inside a PDF. We clean it, segment it, and turn it into a tool where buyers enter their own metrics and see exactly where they rank — with a shareable result page that carries your brand into their team chat.
A calculator whose benchmarks come from your own customer data rather than assumptions. Our analyst extracts and models the dataset; we build the front end around it. The result is a number your competitors can't replicate — because they don't have your data.
We pin down the value claim, the inputs your buyer will believe, and what a good result looks like.
You approve the formula and a design direction before anything gets built.
Working version on a staging link. Two rounds of revisions included.
Embed code, source files and a short doc for your team. Thirty days of fixes at no charge.
Share your current landing page and traffic figures. We'll model what an interactive asset would plausibly do — with conservative assumptions — and say so honestly if the numbers don't justify building one.
Start a scoping call →